236 episodes

The authority on creating wealth and income through self storage.

Self Storage Income AJ Osborne

    • Business
    • 4.9 • 566 Ratings

The authority on creating wealth and income through self storage.

    240. How to Find GREAT Self Storage Deals in ANY Market

    240. How to Find GREAT Self Storage Deals in ANY Market

    In this episode, we’re diving into one of the most frequent questions we get: how to find self storage deals. 

    We’ll share the five-step guide AJ uses to find self storage deals in 2024 and show YOU how to copy it so you can get your next home run off-market self storage deal. If you’re waiting for your first or next self storage facility, this is EXACTLY where to start!

    You’ve heard us talk about buying and managing self storage facilities, but where do we even find the ones we want to buy? Unlike rental properties, there isn’t some mass listing site that shows every self storage facility for sale (although many companies have tried). Most self storage deals are done off-market or pre-listing through a broker, meaning that you never even have the chance to see the deals getting done.

    If you want to learn the expert secrets on how we’re finding self storage deals in today’s highly competitive market, bring a pad and some paper and copy our strategy.

    What you’ll learn in today’s show:


    How to find your first or next self storage investment, no matter what market you’re in
    Building your “buy box” and how to know what you want your first or next facility to look like
    The geographic “opportunities” that point to a solid self storage investing market 
    How to “rank” the facilities in your market to see which has the highest profit potential 
    The ONE thing you need to bring to EVERY broker in your area if you want self storage deals sent to YOU
    How long it could take for you to get your first self storage investment under contract

    Enjoy this podcast? Leave us a great review wherever you listen! 

    Ready to buy storage? Have your deals personally evaluated by AJ and our team! 

    https://www.selfstorageincome.com/feasibility 

    Take advantage of today’s market conditions and invest with us: 

    https://cedar.cc/invest 

    Make self storage management easier than EVER with our podcast sponsor Tenant Inc. - https://www.tenantinc.com/ 

    • 35 min
    239. How to Be a Good Leader: Why You Must Be Prepared to Fail (Often!)

    239. How to Be a Good Leader: Why You Must Be Prepared to Fail (Often!)

    Everyone wants to know how to be a leader. They want the big business, the money, the ability to turn a scrappy team into top performers. But here’s the reality—99% of people don’t have what it takes to become a leader because behind the private jets and huge deals getting done are mountains of failure that most people will never see. So, do you have what it takes to become the next great leader?

    In this episode, we’ll discuss the three levels of leadership. If you run a self storage facility, you’re likely at one of these levels. Whether you have 100 or 10,000 doors, you need these leadership skills to take your business to the next level and, more importantly, weather the storms that come with leading a team to greatness. Let’s get into it!

    What you’ll learn in today’s show:


    The three levels of leadership and why 99% of people won’t make it to the top
    Why you MUST be comfortable with failing if you want to grow your business 
    What to do when one of your team members/employees is failing 
    Hiring, firing, and how to tell if one bad employee is ruining your business 
    Putting the business first and taking yourself out of the decision-making 
    How not knowing everything makes you an even better leader 

    Enjoy this podcast? Leave us a great review wherever you listen! 

    Ready to buy storage? Have your deals personally evaluated by AJ and our team! 

    https://www.selfstorageincome.com/feasibility 

    Take advantage of today’s market conditions and invest with us: 

    https://cedar.cc/invest 

    Make self storage management easier than EVER with our podcast sponsor Tenant Inc. - https://www.tenantinc.com/ 

    • 50 min
    238. How does the Housing Crisis affect Self Storage?

    238. How does the Housing Crisis affect Self Storage?

    The supply of housing is directly tied to the demand for self storage. The more people are moving, the more people tend to need a storage unit. But what happens if the housing market is being crazy, like it is today?   

    Subscribe for market updates, tips, and more!

    The housing crisis is not just a matter of super high prices. Since price is a function of supply and demand, and the demand of homes is higher than ever, the last piece is: supply! You solve the crisis by building more houses. There's not a low enough interest rate or tax benefit that can magically add houses onto the market.

    How does this affect storage? Let's break it down!

    Enjoy this podcast? Leave us a great review wherever you listen! 

    Ready to buy storage? Have your deals personally evaluated by AJ and our team! 

    https://www.selfstorageincome.com/feasibility 

    Take advantage of today’s market conditions and invest with us: 

    https://cedar.cc/invest 

    Make self storage management easier than EVER with our podcast sponsor Tenant Inc. - https://www.tenantinc.com/ 

    • 13 min
    237. How to Improve Operations - This is how we compete w/ storage REITs!

    237. How to Improve Operations - This is how we compete w/ storage REITs!

    Big REITs can raise and lower prices whenever it suits them - but is this actually the best way to treat your customers? We don't think so.

    Instead, we focus on operations - how can we improve, so the customer gets a better product??

    Our operations team has been visiting our facilities to look at what we can do to improve the value we provide to customers. Are we missing a piece of equipment that would make cleaning easier? Are we making sure we respond to customers' concerns in a timely manner? Then, how do we pass this feedback along from customers to employees to managers? 

    These are all critical areas of day-to-day business that hugely impact our customers' experience. This is how we compete with the big REITs. They have the means to slash prices that many operators cannot afford. But what you CAN do is to IMPROVE the value you provide for the money. 

    If $90 can get you a bigger unit for the same cost as a smaller one, making this known to your customers when they're looking to purchase can be a huge win and help you stand out from the REITs that move you in at $50 then jack up the prices in a few months. As a customer, which company would you think more positively about? 

    We talked about the Pros & Cons of buying out of state in a recent YouTube video, but in this episode, we dive deeper into the ins and outs - the caveats, the behind-the-scenes - of how we manage our facilities despite them being hundreds of miles away.

    Enjoy this podcast? Leave us a great review wherever you listen! 

    Ready to buy storage? Have your deals personally evaluated by AJ and our team! 

    https://www.selfstorageincome.com/feasibility 

    Take advantage of today’s market conditions and invest with us: 

    https://cedar.cc/invest 

    Make self storage management easier than EVER with our podcast sponsor Tenant Inc. - https://www.tenantinc.com/ 

    • 27 min
    236. Long-Term Effects of COVID on Self Storage w/ Dane Elefante

    236. Long-Term Effects of COVID on Self Storage w/ Dane Elefante

    Self Storage was hit during the COVID-19 shutdown. But during that time, storage saw a surge in demand, which put it ahead of many other asset classes. It reacted in a way that many thought not possible in a recession.  

    But the problem is, the industry reacted very strangely. There became an assumption that you can succeed in storage with very little effort or improvement. As the economy shifts back towards the pre-pandemic normal, this approach HAS to change. The market will not simply work in your favor "just because."  

    In this episode, we talk with Dane Elefante about how the industry has shifted in recent years, but more importantly, how the shutdown impacted the mindset of storage owners and operators. And how that no longer works today.  

    Dane is the Chief Operating Officer at Platinum Storage Group. He has 16 years of commercial real estate experience in the self-storage property sector, and leads the firm’s data analytics business to integrate property-level, portfolio-level, and market data to inform sub-market location and design decisions.

    Learn more about Platinum here: https://platinumstorage.com/ 

    Ready to buy storage? Have your deals personally evaluated by AJ and our team! 

    https://www.selfstorageincome.com/feasibility 

    Take advantage of today’s market conditions and invest with us: 

    https://cedar.cc/invest 

    Make self storage management easier than EVER with our podcast sponsor Tenant Inc. - https://www.tenantinc.com/ 

    • 1 hr 10 min
    235. Real Talk w/ AJ

    235. Real Talk w/ AJ

    It's real. It's talk. It's Real Talk w/ AJ.

    Ready to buy storage? Have your deals personally evaluated by AJ and our team! 

    https://www.selfstorageincome.com/feasibility 

    Take advantage of today’s market conditions and invest with us: 

    https://cedar.cc/invest

    • 33 min

Customer Reviews

4.9 out of 5
566 Ratings

566 Ratings

Storage Novice ,

Great insight into self storage

This is a great podcast! It provides wonderful insight into the self storage business and talks more generally about good business practices and risk management.

Lwl64 ,

Amazing info

Self storage income opened my mind to an amazing idea in real estate I’m thinking about taking this route now.

Tayasay ,

Hidden Niche Of Real Estate

I loved listening and learning more about the self storage industry. I’m new to this area so I will be binge listening to get all the info I can! Thanks for being a great host :)

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